Podcast 7: Internet Marketing
Submitted by ocdevel on Fri, 01/25/2008 - 15:18
SEO (search engine optimization), Internet Marketing, Monetization, Accessibility.
Pay Per Click advertising
- AdWords, Search Engine Marketing
- AdSense, Contextual advertising
Cost Per Action
- Affiliate Marketing
Paid inclusion
MonitizationAdSense, Adbrite, Affiliate Networks, etc.
Search engine optimization
Web master tools (sitemap.xml)
Content (page titles, header tags, frequency of words)
Inbound links
meta tags (keyword tags, descriptions)
Web analytics
AccessibilityBlind
- alt tags (text-to-speech/brail)
- divs vs. tables
- html content (vs. javascript and flash)
- zooms correctly (screen magnification)
Deaf
- sounds
Seizures
- flashy content
Cripple
- Keyboard shortcuts
Audio File: